1.  Not seeking financing in the first quarter of the year. The economic environment will worsen.
2 .  Overdevelop social media strategy. The company will not collapse for not sending un-interrupted tweets.
3.   Be an ostrich of technology. Take advantage of large online products and services for entrepreneurs (recruitment software, payment processors, website design, etc.).
4 .  Ignore paid advertising on google and facebook. They will lose a great ROI, and the investment is low. You can start with only US$10 per day.

http://www.forbes.com/sites/groupthink/