Las 10 lecciones de liderazgo práctico de Steve Jobs adaptadas al home office
Steve Jobs, Apple’s innovative and controversial creator, legacy 10 practical, emotional, and collaborative leadership lessons that are applied to the home office as a new job normality.
Steve Jobs may have never imagined the global impact it generated by being a visionary and innovative tech entrepreneur. He was the creator of products as sophisticated as they are simple to use under the Apple brand.
His various biographies emphasize his character and style of leadership. Everyone recognizes him that he had visionary ideas that made momentous contributions in the field of personal computers, cell phones and music in digital format.
Undoubtedly, like every great mind, he is loved and hated in the same proportion. Bill Gates, his competitor from Microsoft, once noted his admiration for his way of relating and creating empathy between him and his products through his presentations. And many of those who worked alongside him remember him as a true genius, which does not exempt him from shadows and controversies.
1- FOCUS
Eliminate distractions. After he was fired from his own company, Steve Jobs returned and one of the first decisions he made was cutting projects:
“Let’s do 4 things and do them spectacularly well.”
2- SIMPLIFY EVERYTHING
In today’s world simplicity is the ultimate sophistication. Optimize resources and value the essentials and practical above the superfluous.
3 – TAKE RESPONSIBILITY
If you lead, you’re responsible for the whole process. So it is that Apple always created products that generally have no direct compatibility with other brands. Jobs argued that it was the only way to take full responsibility for each user’s process, flow, operation, and experience.
4 – IF YOU STAY BEHIND, TAKE A LEAP
Mac computers did not bring CD burners, which their competitor Microsoft with Windows did. Jobs and team got ahead of themselves by creating iTunes, a multi-device storage system that changed the music industry.
5 – THINK ABOUT PRODUCTS BEFORE PROFITS
The origin of any great idea is the idea itself, and the money will come in addition. Steve Jobs said, “Focus on creating a great product, the benefits will come.”
6 – FOCUS GROUP UP THERE
At one point, Jobs stated that he felt enslaved by product review groups. And then came his famous phrase:
“People don’t know what they want until you give them to them.”
The human mind tends to associate the new immediately with its previous experience. Without despising market research, if you only stick to that tool you will be doing more of the same, that is, what people already know.
7 – HACK THE ‘IMPOSSIBLE’
Jobs was once with Woz (Stephen Gary Wozniak), co-founder of Apple, whom he forced to break up with something that seemed impossible: “Do you need six months to develop that? You can do it in four days!” And Woz made it. This means that mental models and self-imposed limits are often the ultimate impediments to overcoming leaders and, therefore, motivating their teams.
8 – TRANSMIT 360o
Everything communicates and adds value… or not. For Apple products, the experience has been streamed since the consumer longs to have their product. And not only for its technological innovation but also for ‘soft’ factors. From packaging (design pieces themselves) to typography and graphic design, something Jobs discovered almost by chance when he dropped out of Ssistemas at the University of Reeds and took calligraphy classes. That ended up being a distinctive added value of its products: hundreds of typography versus the few offered by Microsoft.
9 – DEMANDED EXCELLENCE
Never less than that. While the concept of perfection uded to by Jobs is not achieved on this physical level, it ensured that the products were not launched until everything was thoroughly checked and checked, having passed all possible checks and tests.
10 – HIRE THE BEST
Jobs admitted that every project he undertook would not have been successful without the equipment he had in each case. The key to the leader is to know how to surround himself with better people than him, with more experience in certain fields… And let them shine.
And, finally, one of his most famous sentences:
“I kept hungry, be foolish. Go for more. Question. Discovered. Believe it,”
excerpt from the famous speech he gave at Stanford University to students who admired, perplexedly, that thin man, weakened by his terminal illness, who conveyed to them what he did best: to fuel the passion to turn his dream into reality.
Source of information: https://www.cronista.com/clase/trendy/Las-10-lecciones-de-liderazgo-practico-de-Steve-Jobs-como-ser-un-lider-colaborativo-y-emocional-20201016-0002.html Solicitar una entrevista.
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